June July 2018

A fresh resource for people who plan and manage meetings, events, business travel, promotions and incentive programs. Providing you with inspiration, guidance and great ideas.

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Page 37 of 67

CTMNews Loyal Following One of the first questions business travellers asked when Marriott announced its purchase of Starwood was: "What's going to happen to my loyalty points?" Now we have a definitive answer. Marriott International will introduce one set of uni- fied benefits across Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG) in August. Marriott says members will earn more points faster than under the prior programs—on average 20% more points for every dollar spent. Members will be able to combine their separate Marriott Rewards, The Ritz-Carlton Rewards and SPG accounts into a single account: A new name for the pro- gram is expected in 2019. Also beginning in August, travellers will be able to book hotels across the entire portfolio on Marriott.com, SPG. com and the Marriott and SPG apps. The economics of business travel A new study has revealed what CTMs already know: Business travel is a big driver of the Canadian economy. Presented at the GBTA Conference 2018 in Toronto, the study, titled The Canadian Business Travel Industry: Business Travel's Impact on Jobs and the Canadian Economy, shows that business travel was responsible for about 2.6 per cent ($40.1 billion) of Canadian GDP in 2016. Some other highlights of the report, by the Global Business Travel Association (GBTA), in partnership with BCD Travel and Air Canada: • Canadian business travellers spent $29.4 billion on travel goods and services in Canada. • Total expenditures to support Canadian business travel reached $35.8 billion when factoring in the $6.4 billion spent on meetings operations. • The business travel industry supports 573,000 jobs and generates $10.7 billion in federal, provin- cial and local taxes. • The average amount spent per business trip reached $838, including $342 on transportation, $215 on lodging and accommodations, $159 on food and beverages, $105 on retail purchases and $17 on recreation. • Group business travellers on average spent $1,191 per trip, compared with $628 per trip spent by their transient counterparts. Group business trav- el was a key driver in the overall growth in Cana- dian business travel activity in 2016 with gains of 14 per cent in total spending over 2015 levels. • 77% of Canadian business trips were taken for transient purposes: 23% were taken for group travel purposes. • On average, business trips lasted two days in 2016 and over two-thirds of domestic business trips were day trips. • 4% included a stay greater than five nights. Flight announcements New air routes to keep you in the know: ROUTE FREQUENCY CARRIER Montreal-London, Ont. Daily Air Canada Montreal-Windsor, Ont. Daily Air Canada Vancouver-Munich Daily Lufthansa Edmonton-San Francisco Daily Air Canada Calgary-Mexico City Daily WestJet Vancouver-Mexico City Daily WestJet by Laura Bickle 38 | Ignitemag.ca | June | July 2018

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