SITElines June 2018

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Page 3 4 7 9 10 12 President's Message SITE Canada o!ce: 6700 Century Ave, Ste. 100 Mississauga, ON L5N 6A4 T: 905.812.7483 F: 905.567.7191 SITElines is published five times a year to keep you informed of what's happening in Canada and around the world, what's new, upcoming events and linkages to members and other SITE Global Chapters. Please contact Melaya Horsten, Director of Communications with feedback, suggestions or comments to SITElines' flip book is fueled by SITE Canada Newsletter Issue 2 June 5, 2018 What does it mean to be a member of SITE Canada? by Diane Alexander, SM+i/Strategic Meetings + Incentives, a division of Vision Travel The size of our big, beautiful country has often presented itself as a challenge to our Board of Directors over the years. How do we meaningfully connect with members and potential members across the country? More recently, however, our Board has begun to see this as an opportunity instead of a challenge and has been successful in engaging with peers in di"erent Canadian cities. We are fortunate to have a wonderful variety of regions, each with their own unique features and challenges, yet at the end of the day, we're all on the same road trying to provide outstanding motivational experiences. This is where we have so much potential to grow together! On May 8 th we hosted our first live educational event in Halifax, bringing together industry professionals from Atlantic Canada for an afternoon of thought- provoking discussion and engagement. As a growing region for incentive travel in Canada, this dynamic group of people asked fantastic questions about how to better position their destinations and services in order to bring in more incentive groups. We talked a lot about focusing on highlighting what they have to o"er rather than comparing themselves to others. This is a great message for all of us across Canada as we all have incredible incentive worthy experiences that are unique to each destination. IN THIS ISSUE CITP Certification 2017 ICE Award Recipient ICE, ICE, Baby SITE Canada Photo Album Best Site Inspection Practices Welcome New Members + Social Media Challenge Join the Conversation SITE Canada

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