SITElines June 2018

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June 5, 2018 by Jennifer Glynn, Meeting Encore Unveiled at this year's IMEX in Frankfurt, the Certified Incentive Travel Professional (CITP) Certification designation was developed by incentive travel professionals for incentive travel professionals who have between five to 10 years' experience in the incentive travel marketplace.The certification targets a mid-tier incentive house employee who wants to further their career, however as with other designations it is also applicable and valuable for anyone within the industry. The certification was designed to recognize this mid-career level to show a continuous engagement in education and in the industry. This is another stepping stone to further their career. The exam will provide the qualifier and their employer with the acknowledgement and confirmation of a broad understanding of incentive travel. The development of CITP was a labour of love for many SITE volunteers around the globe. We started with focus groups with various stakeholders to determine what the gap was within our industry. From these discussions and surveys we determined that there was a need for certification between CIS and CITE. We engaged a number of seasoned professionals that contributed to the development of the content and ensured that at every level we had a cross section of disciplines and a vast geographic representation. 3 Earning a CITP designation shows a level of commitment to the profession. The designation is about incentives, domestically or internationally, but even if you plan domestically at this level you still need to have an understanding of global di"erences and impact. The certification exam asks questions on situations and demonstrative learning versus memorizing specific text books or taking a course. We have developed modules that a qualifier could chose to review prior to the exam, while this is not a requirement it does help to confirm that they are ready to take the exam. The modules were designed as an overview of each of the areas of comprehension and discuss high level concepts and is a great industry refresher. Our goal is to elevate our profession by providing a way for employers and clients alike to demonstrate their level of expertise. We are strategic thinkers that provide value, experience and knowledge to design, plan and execute on the client's incentive programs goals and objectives. The exam will be o"ered at di"erent industry events. Interested participants will have to qualify to write the exam. All of the information on test dates, qualifier handbook and pricing is available on the SITE Global website. CITP Certification: All you need to know

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